MARKETING ASSOSCIATE
As a Marketing Associate at Victorian Finance, Sarah’s primary responsibilities were Social Strategist, Content Creator, and Copywriter.
Sarah created social content in the form of graphics created in Canva, writing copy for social posts, letters, press releases, etc, and created monthly magazines for Agent U, a monthly series created to retain Agent relationships with VicFin’s Loan Officers.
Sarah’s social media management responsibilities included TikTok creation and management where for the first time for VicFin, began implementing a TikTok and Instagram strategy in 2022 building brand recognition.
Pulling insights and scheduling content via Hootsuite. Once Sarah took over Instagram and Facebook, she rose impressions by 7.8k in the first month.
Copywriting
Copy written for www.agentulive.com
Graphic Design
Sarah supported VicFin’s graphic designer. She created 80% of social graphics and assisted with flyer creation and other graphic design needs.
Agent U Magazine
Sarah curated content and designed monthly magazines for Agent U, a platform Sarah managed in 2022, centered around providing Real Estate Agents with resources, content, and training to be better agents.